Press Coverage...
 

From Sojourners Magazine...

What Would Yeshua Wear?
American business leader Adam Neiman, founder of Bienestar International, which produces union-made, sweatshop-free apparel under the No Sweat label, has started a fair trade clothing business in Bethlehem with Palestinian Christians and Muslims. He was interviewed by Sojourners associate editor Rose Marie Berger in November 2006...
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From Haaretz...

Doing Good Is No Sweat
A Jewish-American businessman has teamed up with a factory in Bethlehem to produce Palestinian-made clothes and accessories for sale on the international market. Adam Neiman, head of Massachusetts-based No Sweat, a sweatshop-free apparel label that sells clothing and shoes, was in Israel recently to discuss plans with a Bethlehem factory. He will produce organic and fair-trade cotton yoga wear for the American and European markets. The line will be launched in Tel Aviv in December, in London in March, 2007, and then in New York next September...  
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From Al Jazeera...

Common Ground? No Sweat.
YouTube video of coverage featured on the Al Jazeera network. 
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From The Jewish Advocate...

No Sweat More Than Cool Looks
Amid tensions in the Middle East, a Jewish-American businessman in Newton has boldly stepped forward to provide work for Palestinians. Adam Neiman, founder of the sweatshop-free apparel manufacturer Bienestar International, which produces clothing and footwear under the label No Sweat, has recently partnered up with a unionized Bethlehem factory to create a new line of yoga wear with international distribution...  
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From The Arab Washingtonian...

Promoting Peace One T-shirt at a Time
Two Buckingham Browne & Nichols students – one Jewish and one Muslim – have joined forces to promote a cause that they hope will help bridge the divide between Israelis and Palestinians. Cambridge resident Zander Sebenius, 16, and Chelmsford resident Tarek El Jahmi, 17, both juniors at BBN, have become what they call “social entrepreneurs,” in which they are now selling sweat-shop free T-shirts produced at a unionized factory in Bethlehem. The duo teamed up with Newton businessman Adam Neiman, founder of the sweatshop-free manufacturer Bienestar International Inc., which produces clothing and footwear under the label No Sweat, this fall, and have already made some successful sales locally since their partnership...  
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From The Cambridge Chronicle...

T-Shirts Might Solve Middle East Peace
Zander Sebenius leans back comfortably in his chair when asked about the union labor-made he sells. He breezily tosses out the term “social entrepreneurship,” which he said means making money while solving a social problem. And like a true salesman, Sebenius addressed the question on any consumer’s mind before it ever comes up. “The shirts are really within a dollar or two of most other brands,” he said. “Price isn’t a deterrent.” At only 16, Sebenius, a rising senior at Buckingham, Browne and Nichols, knows the ins and outs of the sales business...  
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From The Boston Globe...

Making A Buck and a Point in Bethlehem
A Boston-based Jewish entrepreneur plans to start selling a new line of clothing, made by unionized Palestinian laborers in a Bethlehem factory, on Christmas Eve. The project has drawn support and assistance from both Israeli government officials and the Palestinian Authority, and has Palestinian union representatives hoping to jump-start the depressed Palestinian textile industry, which has stagnated since the beginning of the Intifada. Currently, unemployment in Bethlehem runs upward of 40 percent...  
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